Use Customer Rewards to Earn Points on Purchases and Increase Loyalty

By Justin McCullough - Updated On 12/28/2020

Store owners need a way to reward purchases beyond free product giveaways or deep discounts. Don’t you agree?

Instead of competing on price how about rewarding customers for their purchases with points – redeemable points!

The AmeriCommerce customer rewards system enables you to have a full rewards system in place for purchases, redemption, and payment. Now you can create marketing promotions that drive more purchases and create more loyalty.

With the reward system you can:

  1. Set points earned per dollar spent
  2. Set dollar value per point redeemed
  3. Set number of days before points are available
  4. Set number of days before expiring
  5. Set the minimum rewards points to redeem
  6. Remove certain products from earning points
  7. Create bonus point earning capabilities
  8. Allow points to be used for payment
  9. Use email notices for expiring points
  10. Display points available to earn on each product
  11. Display total number of points the entire cart of items earns
  12. Apply bonus reward points to specific products
  13. Apply a manual increase or decrease of points per specific customer
  14. Label “Points” as “Credits”, “MyBucks” etc so it matches your marketing message

Use the reward system to create stronger ties to your customers.  The points will help encourage repeat visits and when you add points to your promotions, you’ll be able to increase your overall purchases and return purchases.

Go here to learn more about how to setup and configure the customer rewards.

Happy selling and enjoy the sweet rewards!

About the Author

Justin McCullough

Justin McCullough is the Chief Product Officer at FSG. Head of Smart Buildings Division and Formerly VP of AmeriCommerce. He loves a challenge, big dreams, and getting stuff done. He is married with two boys, loves content marketing, ecommerce, and helping businesses succeed. You can catch him on twitter as mccJustin ( or his own personal blog.

Share This Article!

Become An E-Commerce Expert!

Join the thousands of entrepreneurs who receive ecommerce tips, resources, and news delivered directly to your inbox for free.

More Awesome Content

Get tips and resources for selling delivered directly to your inbox.

Resource Categories

  • E-Commerce Power Ups

    Helpful tips and tricks to help you optimize your store to "sell stuff!"

  • E-Books & Guides

    In-depth guides, whitepapers and e-books for all e-commerce entrepeneurs.

  • News & Announcements

    News about the AmeriCommerce platform, release announcements and much more.

  • Case Studies

    See how these brands helped solve their e-commerce pain points with AmeriCommerce.

  • AmeriCommerce Pro-Tips

    Flex your AmeriCommerce capabilities to bring your online store to the next level.


Leave A Comment

AmeriCommerce Flag