The
graphics you use on your store page are extremely important – and
not only because awesome, high-quality graphics tell your visitors
they're buying from an awesome, high-quality business!
Graphics,
such as icons and banners, are real eye-candy and can play a big role
in converting traffic into sales. Visuals are transmitted to the
brain 60,000
times
faster than text, so a well-placed graphic advertising an offer or
promotion makes the message that much more impactful.
Of
course, finding quality graphics you're actually free to use is often
easier said than done. Unless you create them internally, you need to
be aware of the licensing and usage restrictions. Many graphic packs
will require purchase or royalty payments which can eat into your
budget.
We
thought we'd make the whole process a little easier by running
through 15 FREE Ecommerce graphic packs you can use free of charge on
your store. Please note, many of these packs include vector files –
you'll need vector-editing software such as Adobe Illustrator or
CorelDRAW to open and edit these files.
1.
106
Minimalist Ecommerce icons
This
handy pack features a wide range of simple flat icons.
License:
Free
for personal and commercial use
2.
Simple
Icon's Ecommerce set
Another
set of simple, flat-graphic icons, featuring everything from shopping
carts and baskets through to money bags and receipts.
License:
Free
for personal and commercial use (with credit and link back)
3.
250
Ultimate E-Commerce Vector Pack
by Freepik (via Woo Themes)
This
comprehensive pack features pretty much every flat icon you could
ever need!
License:
Free for personal and commercial use
4.
Payment
Icons set via Smashing Magazine
These
handy payment icons come in 3 different sizes, and are a great,
visual way to illustrate your accepted payment methods. And, since
they're PNG files, they're ready for web use as soon you download
them.
License:
Free for personal and commercial use
5.
Payment
Method Icons
(Vector) from
Freepik.com
This
pack features more methods of payment – 17 in total – and since
they come in vector format, you'll be able to resize them without
losing any quality.
License:
Free for personal and commercial use
6.
Checkout
Process Icons
These
icons are a nice way to illustrate different parts of your checkout
process, and they come in web-ready formats (with the vector source
files included.)
License:
Free for personal and commercial use (with credit and link back)
7.
3D
style Ecommerce Vector Icons
This
pack of 3D vector icons is a bright and eye-catching way to bring
some extra colour to your store page.
License:
Free
for personal and commercial use
8.
Social
media icons
from FreeVector.com
Social
icons are an absolute must-have on your page these days, and this
beautiful pack features a huge collection.
License:
Free
for personal and commercial use (with credit and link back)
9.Sketch-style
social icons by
SpoonGraphics
If
you're looking for a quirky twist on your social icons, look no
further. We love these sketch-style buttons which link to your
social channels in a fun, informal way. The full pack contains no
fewer than 16 social icons.
License:
Free for personal and commercial use
10.
Computer
buttons arrows
by freevector/Vecteezy.com
This
is a comprehensive pack of basic buttons which can make navigation of
your website a little more visual and exciting!
License:
Free for personal and commercial use (with credit and link)
11.
Ecommerce
Shopping Icons pack
by Freepik
These
flat icons are really cool and contemporary. They come as PSD files
and can be easily recoloured to match your brand.
License:
Free
for personal and commercial use
12.
Retro
business stickers
by Freepik
Bring some retro-cool to
your store with this sticker set. You can easily edit the text and
colours on these badges using vector editing software, and they're
great for bringing attention to your key products and promotions.
License: Free
for personal and commercial use
13. Shopping
cart vector icons by
Freepik
Nothing says 'online
shopping' like a well-placed shopping cart graphic – this pack
features a few choices. All of them are simple, modern and fun!
License:
Free for personal and commercial use.
14.
Shopping
Vector Icon Set from
WebDesignHot
This
handy pack features a range of colourful illustrations, including
eye-catching sale stickers.
License:
Free for personal and commercial use (with credit and back link)
15.
Discount
Tags
by Freepik
Few
things entice customers quite like a discounted product. These
discount tags are really eye-catching and advertise your promotions
in a vibrant, dynamic way.
License:
Free for personal and commercial use
16.
Best
price banners by
Freepik
These
attention-grabbing banners are a great way to showcase your products
and offers, and you can edit the colours and text to suit your brand.
License:
Free for personal and commercial use
17.
Blue
retro badges and banners
by Freepik
Another
set of ultra-fashionable badges, which you can use in a number of
different ways – whether it's communicating your offers, or
delivering trust-building guarantees.
License:
Free for personal and commercial use
18. Discount Web Banners by Freepik
This
versatile pack features a multitude of different banners to grab your
customers' attention.
License:
Free
for personal and commercial use
19.
Gold
Premium Badges collection
by Freepik
This
pack features a range of gold-effect badges which, used correctly,
can be an eye-catching way to communicate a sense of prestige around
your product.
License:
Free
for personal and commercial use
20.
Vintage
Vector Badge Shapes
by Freepik
This
modern collection of badges and banners is potentially another
eye-catching and visually engaging to your store page.
License:
Free
for personal and commercial use
21.
Colourful
sales and shopping stickers by
Freepik
These
simple but colourful 'sticker' style icons are great at standing out
on the page and bringing viewer attention to promotions, new arrivals
and discounts.
License:
Free
for personal and commercial use
How
important are web graphics – and where do you find yours? Leave a
comment and let us know!